This is a very familiar sight for me. So familiar in fact, that I never noticed that little tag on the top left.
That little tag tells you that the towel is officially licenced, and that a portion of the profits go to The Allegheny Valley School, a school for autistic and mentally disabled children. You can read all about the history of the towel and the school here. It is a pretty cool thing, even if you are not from Pittsburgh! The towel has provided 2.5 million dollars to date for the Allegheny Valley School.
So tomarrow, while you are waving your towel, rooting the Steelers on to a six pack, feel good about giving some of the $7 ish you gave to a good cause. After the Steelers win, go out and buy a XLIII version too!
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